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4 Reasons to Start a Business Blog
4 Reasons to Start a Business Blog avatar

 in Blogging / Communication / Search Engine Optimization (SEO) / Website Management / WordPress Development  tagged blog / blogging / CMS / Search Engine Optimization / SEO / social media / target audience / web content / WordPress by

If you’re like most business owners, your goals likely include improving the SEO of your website, positioning yourself as a leader in your field, marketing your products and services, and gaining new customers or clients.  Adding and maintaining a blog on your business website can help you achieve all four of these objectives and save you money in the process. 1. Improve your Organic SEO If your website displays on the first few pages of an online search, you will […]

4 ways to Evaluate your Website?
4 ways to Evaluate your Website? avatar

 in Website Management  tagged Black Cap Design / blog / bounce rate / load time / mobile devices / SEO / social media / web content / web design / web security / website development / website redesign / YouTube by

Have you ever said “I have an old – but reliable website; why would I spend time and money doing an update or redesign?” You may be right; your website may be fine just the way it is, but before you can make a firm decision, take a bit of time to evaluate your current site. The team at Black Cap Design developed a list of questions that will help you think critically about your current website.  We hope these […]

Improving your Website SEO?
Improving your Website SEO? avatar

 in Blogging / Search Engine Optimization (SEO)  tagged CMS / keywords / organic search / Search Engine Optimization / Search Engines / SEO / sitemap / social media / web content / web developer / webmaster tools / website / WordPress by

Your web developer may have already explained that your website will move up and down in search.  For example, today you may be on page 1 and tomorrow you may find your site on page 3 of a Google search.  Your search results will also vary depending on which search engine you’re using, e.g. Google, Bing or Yahoo.  Where your site shows up in search will depend on the specific combination of words you’re using, however there are many other […]

Web Page Layout – How To Create a Welcoming Web Experience
Web Page Layout – How To Create a Welcoming Web Experience avatar

 in Content and Format  tagged branding / copyright / navigation menu / responsive design / web content / website design by

Are you considering having a website designed or re-designed? Page layout is something most end-users seldom think about. People are likely to have a “yuck!” or “hmmm nice” reaction to a given website, and don’t give it much more thought. Good page layout keeps visitors at your site. Nothing gets people running for the exit doors faster than bad layout. So, what is page layout? Simply put, it’s where stuff is placed on your site’s Web pages. It’s a bit […]